Using social media to achieve organisational goals - implications for organisational and IM/KM policies and strategies

51Speaker: Dr Hazel Hall, Nicky Whitsed
Date: 19-01-2011
Location and time: 14:00-17:00
Venue to be confirmed subject to numbers


Meeting details: Overview:
In January 2010 we ran our first seminar on Social Media entitled: Social Media – should they be taken seriously?

There was a high level of interest in the original topic but also some skepticism as to the applicability of social media within organisations. In this seminar, our aim will be to show tangible applications internally (for staff) and externally (for customers) and also discuss how the content could be managed

Learning objectives:
• To gain insights on how social media can be used as an integral component of organisational strategy
• To explore the implications of social media on organisational and IM/KM policies and strategies

Timetable: 14:00 - 14:30 Registration (and refreshments)
14:30 - 15:30 Speakers
15:30 - 15:45 Tea
15:45 - 16:45 Syndicate session
16:45 - 17:00 Conclusions
17:00 Refreshments and a glass of wine
18:00 Close


Speaker biography: Dr Hazel Hall is Director of the Centre for Social Informatics in the School of Computing at Edinburgh Napier University. She also leads the implementation of the UK Library and Information Science Research Coalition. Hazel was named IWR Information Professional of the Year in December 2009.

Hazel will be sharing insights from her work leading the implementation of the Library and Information Science Research Coalition, and from her research on:
1. How organisations can use social media as an extension of their information services
2. The need to transition end-users from consumers of information through social media, to collaborators

Nicky Whitsed is Director of Library Services at the Open University. She is an experienced strategic and change manager having led successful projects in the commercial, medical and academic fields. Nicky is trained in project management and facilitation and also has experience as a trainer. She has served on a number of CILIP and JISC committees and on a number of editorial boards.

Nicky will be focusing on the application of Social Media in a university setting. Her presentation will include:
1. Introduction to the Open University
2. Background to changing environment
3. Impact of social media on the way we teach and the student experience (including Social Learn/Cloudworks).
4. Reflections on the role and power of social media in the organisation.

Register for this meeting at: http://www.netikx.org/cgi-bin/meeting_notice.cgi?take_action=apply&meeting_notice_id=47

If you are a NetIKX Member or join NetIKX now there is no charge. Non members are welcome to attend at a charge of £50.

Special Offer: If you have not attended a NetIKX meeting before we are offering a reduced fee of £25, refundable if you join, so that anyone interested in joining NetIKX can come along and try us out.

Website (URL): http://www.netikx.org/cgi-bin/meeting_notice.cgi#47

Organizer: Network for Information and Knowledge Exchange (NetIKX)

Event Location: Venue to be confirmed subject to numbers

Start Date: 2011-01-19 9:00

End Date: 2011-01-20 12:00